Established estate agent promotes four staff to key roles

Leading Swansea estate agents Dawsons has appointed four members of staff to associate level. The promotion of Joanne Sommerfield, Lorraine Evans, Alison Morris and Matthew Mason highlight the success in Dawsons’ growth and expansion. The appointments increase Dawsons’ associates from two to six. “The success of any business is to acquire, inspire and promote those staff who see the same commercial vision of how a business grows. These are four of those exact people,” said Chris Hope, Dawsons Senior Partner. “Alison, Joanne, Lorraine and Matthew all have different skill sets but collectively they all look for growth opportunities within their departments, to create the highest ‘customer service’ levels which in so doing, creates additional revenue from client referrals. “At Dawsons, we are very fortunate to employ many staff who are keen to be ‘the best of the best’, and we look forward to rewarding many others.” Alison joined Dawsons in 1988 spending most of that time working in Dawsons’ office in Sketty where she has been branch manager for more than 10 years. Joanne left school at 17 and joined a local agricultural firm of estate agents and progressed through the ranks to eventually head-up their Swansea operation being promoted to sales manager. She joined Dawsons in 2003 working in the Swansea operation and auction department and is now branch manager at the Gorseinon office, a role she has had since 2007. Lorraine became an estate agent in 1997 after several years in retail management. During her early years in estate agency she worked in Mumbles, Swansea and Killay before joining Dawsons at their Morriston office in 2001. She managed the Gorseinon branch in 2006 for a short period before going to Llanelli in 2007 to manage the sales and rentals departments. Matthew joined Dawsons in 2006 having graduated with an Honours Degree from Swansea University. He was employed within the Professional Surveying department and then gained a Post Graduate Diploma in Surveying which enabled him to be elected to Membership of the RICS and become a Chartered Surveyor in 2010. He now heads the Commercial Department and undertakes the majority of professional valuations for Dawsons. He also acts as an expert witness in litigation cases.