Dawsons Expands Again with the Acquisition of Willow Estate Agents’ Lettings Portfolio

We are thrilled to share some exciting news from Dawsons as we start 2026, we have successfully acquired the lettings portfolio of Willow Estate Agents, based in Llanelli.

This significant milestone has been some months in the making and represents another major step forward in our continued growth journey as South West Wales’ leading independent estate agent.

The acquisition adds a substantial number of new properties to our Llanelli lettings portfolio, further cementing Dawsons’ position as the largest agent in Llanelli and the surrounding areas. Our Llanelli lettings team: Jen, Sam, Michelle, Amy and Shelby, supported by our dedicated accounts team at Walter Road, will now be taking great care of our new landlords, tenants, and properties, maintaining the high standards of service that Dawsons is renowned for.

We are incredibly proud that Willow Estates chose Dawsons to continue their excellent work and to look after their valued clients. This confidence reflects the positive, professional, and reassuring approach our team brings to every conversation, every relationship, and every transaction.

This latest acquisition builds on several successful portfolio integrations we have completed over the years, that have included a number of well established and respected local brands, further demonstrating our ability to seamlessly grow while upholding the personal service our clients value most.

As we celebrate this exciting development, we would like to extend our thanks to everyone involved, both those working tirelessly behind the scenes and our wider Dawsons team across all branches and departments. Each of you plays a vital part in making Dawsons what it is today: consistently exceptional in All Things Property #ATP.

Ricky Purdy (Business Owner and Head of Lettings) comments: 

“Completing this acquisition as we move from a strong 2025 into 2026 is a clear reflection of Dawsons’ long-term strategy and operational strength. Sustainable growth, delivered with consistency and care, has always been central to our approach. As we look ahead, 2026 presents exciting opportunities to further invest in our team, expand responsibly, and continue setting benchmarks for service across the regions we operate in. We remain focused on building a business that grows with purpose and delivers long-term value for clients, partners, and communities alike.”

We look forward to welcoming our new clients to Dawsons further in the weeks and months ahead, as we continue to deliver the first-class service that has earned us our reputation across the region.

To discuss your property management needs or to speak with our Llanelli lettings team, get in touch with us today, we are here to help CLICK HERE 

Should you wish to read more there is some great coverage in our industry press also:

Letting Agent Today: Agency Kicking off 2026 with another Lettings Book

Insider: Another major step forward’ - 120-strong estate agents acquires lettings portfolio from counterpart

The Negotiator: Big Welsh agency expands lettings business with rival’s portfolio


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